ADVERTISING AGENCY- CLIENT RELATIONSHIP: A NEW PARTNERSHIP OF TIMELESS SUSTAINABILITY

It is important for an advertising agency to understand the needs of the company they are working for. Traditional advertising works well in time-rich, money-poor economies. It works less well in today's money-rich, time-poor economy. There was a time when we were prepared to watch something that might be vaguely interesting.

  marketing advertising agency:
Traditional advertising is broken because it charges us time, when time is becoming our most valuable resource.

RELATIONAL/SOCIAL/COGNITIVE MARKETING ADVETISING: have gained major mind share over the years and cognitive advertising has come to the rescue- SAY GOOD BYE TO WASTE OF TIME & MONEY
           NEW MEDIA EAVALUATION